ROB REPTA
ROB REPTA
   

Roloxin lift beauty packaging

Client: Dermarche Labs, Retail Packaging Design
Employer: Design Packaging Inc

Dermarche Labs, an innovative luxury skin care company needed custom packaging for Roloxin Lift, an instant wrinkle smoothing mask. Competing with other on-shelf products in stores and boutiques like Sephora, Bergdorf Goodman, Nordstrom and Cosbar, they needed a box that stands out from the rest, while keeping a luxury aesthetic.

The clean gray and white palette with their signature blue watercolor is framed with a thin hot stamp, catching the glints of light from lights and consumer movement. The front flap opens to reveal additional information, not crowding the exterior of the box.